FRANKLIN (Somerset) – Unity Rd., the first national cannabis dispensary franchise in the United States, will open its first New Jersey recreational marijuana store in the town in the first half of 2023. The store will be located in the shopping center at the address of st. 441 Elizabeth Ave.

Dishen Patel, the store’s owner, received approval from the state and township to open the business.

Patel has spent the past decade in private equity, investing in consumer-focused brands, including several franchise restaurants.

“I was looking for next-generation business opportunities in high-growth industries that I was passionate about,” Patel said in a press release, acknowledging that the $28 billion U.S. hemp market is on track to reach $46 billion by 2026. “I know how to run a retail business, but the cannabis space is full of complexities. I needed a direct path to remove barriers to entry and set myself up for success while making confident decisions.”

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